What is an online newsletter?
An online newsletter is simply a newsletter that forms one or more of the pages in your website. You may also have an archive of old newsletters available in your website, or just promote the current one.
What is online newsletter software?
Online newsletter software is an applications package that facilitates the production of an online newsletter. Whilst you could, of course spend time coding a newsletter in HTML or an HTML editor, using dedicated online newsletter software will make the task easier.
Who needs online newsletter software?
Anyone that needs to or is even thinking about adding an online newsletter to their website should buy a good piece of online newsletter software. It will save you time and effort in preparing the newsletter and will help ensure you have a top quality online newsletter that will both inform browsers and attract customers to your website.
What are the main things to check before buying online newsletter software?
Before looking at the various online newsletter software packages and deciding which one to buy spend some time writing down what you want the software to do for you. For example some basic things to consider here are; do you want easy to use templates that you can readily paste into, do you expect it to have graphics handling capabilities and do you want a WYSIWYG editor in it.
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